Is a somnambulistic textbook uploaded to an iPad more engaging?
Is a didactic lecture uploaded to iTunesU more interactive?
If Microsoft gave exactly the same presentation would you be as excited?
I am amazed at the number of self-proclaimed “21st Century” educators who are suddenly singing for joy at what they have previously deconstructed as epitome of a 19th Century education (lectures and textbooks) just because it’s by Apple?
Is this creating a 2 teir education system? How many schools/students can really afford an iPad, a Mac Book (iBook Author is Mac only) and the books/apps? The real winner is the textbook companies not only have they circumvented the bulk/discount purchasing power of schools and gone direct to the student. But the real irony is they now have 21st Century educators doing their marketing for them direct to their customers.
Tell me iBook2 can be read in a HTML5 browser and iBooks Author is device agnostic then I’ll get a little bit excited. Don’t forget the open web built on HTML5 was a dream of Steve Jobs. I guess it got forgotten in the profit seeking of Apple and Pearsons?
I wonder how many followed a tweet of this blog post title here and now feel deflated that it isn’t empirical research and didn’t validate their hopes and dreams? I was going to call it “Would iTurd2 smell prettier than Turd” but didn’t think I’d get as many readers!
If you think this is a win for students or education please think before you tweet, this is a win for Apple & Pearsons and a massive loss for students, education, developing nations, low socio-economic communities and open education.












